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Are you our new Performance Marketer with a nose for data and growth? 🚀
Do you have a sharp analytical mind and get energized by optimizing campaigns until they truly perform? Then this role is for you. We are looking for a data-driven marketer who, together with our external agency and internal teams, will get the most out of our paid advertising. You will be the specialist who ensures that Nmbrs is found where our customers search – from Google to AI-driven search engines. Sound good? Read on!
About Nmbrs:
We are an international SaaS provider of advanced HR & Payroll technology. With our user-friendly software we aim to elevate HR & Payroll services and ensure our customers and their employees have the best possible experience. To make this possible, we invest heavily in our own culture, shaped and carried by our hardworking, passionate and engaged colleagues. We believe in practice what you preach: creating the best possible experience for our own employees. That’s why we work in self-managing teams with a high degree of autonomy; there are no managers at Nmbrs. We chose a hybrid work model and everyone chooses their own path, in consideration of colleagues. For the past two years we have operated a four-day workweek because we believe in the benefits of working hard and resting well.
What you will do:
You are the driving force behind our online visibility and lead generation. You manage our paid advertising campaigns across multiple platforms and work closely with our external Google Ads agency to maximize our online presence.
This is a hands-on role where you run the controls yourself, turn data into actionable insights and continuously optimize our marketing performance.
Campaign Management & Optimization
- Set up, manage and optimize data-driven campaigns on Google Ads, LinkedIn Ads, Microsoft Ads and social media platforms
- Collaborate closely with our external Google Ads agency to maximize campaign performance
- Monitor budgets and spend across all platforms to stay on track with weekly and monthly targets
- Conduct qualitative A/B tests to continuously improve conversion rates
- Focus on optimization, conversion tracking and audience targeting
Analysis & Reporting
- Track and analyze key metrics such as CPI, CPO, MQL, SQL and conversion rates
- Create transparent reports on costs, impressions, clicks and conversions
- Update weekly scorecards and monthly metrics for stakeholders
- Translate data insights into concrete actions and improvements
Search Engine Visibility
- Optimize our presence in traditional and AI-driven search engines (Google, Bing, ChatGPT and emerging platforms)
- Collaborate on SEO strategies to improve organic discoverability
- Stay ahead with new search technologies and adapt strategies accordingly
Job Requirements:
What you bring:
- Minimum 2–3 years of experience in online marketing/growth marketing/performance marketing, preferably in B2B SaaS
- Proven track record managing Google Ads, LinkedIn Ads and other paid advertising platforms
- Strong analytical skills with experience in Google Analytics and marketing dashboards
- Data-driven mindset with the ability to turn insights into action
- Experience with marketing automation tools (HubSpot experience is a must)
- Fluent in Dutch and English
- Bachelor's degree (HBO/WO) in Marketing, Business Administration or similar
Nice to haves:
- Knowledge of SEO and GEO (Generative Engine Optimization)
- Experience working with external (online) marketing agencies
- Familiarity with A/B test methodologies
- Understanding of B2B buyer personas and customer journeys
Work Style:
- Proactive and solution-oriented approach
- Comfortable in a flat organization without managers
- Curious about new marketing technologies and trends
- Strong communication skills for collaboration with various teams
- Ability to combine strategic thinking with hands-on execution
What we offer:
- A gross annual salary between €45,000 and €60,000, including holiday pay, depending on experience
- A pension plan with a 15% employer contribution
- A flat organization where you have the freedom and responsibility to make an impact
- Company Tesla use for business purposes
- A personal coach and an annual development budget for your growth
- A four-day workweek to give you space for what you need
- A hybrid work model with offices in Amsterdam, Lisbon and Stockholm
- Access to Visma’s network and development opportunities (events, training, networking)
- Breakfast and lunch in our own office restaurant
- The possibility to work for up to four months from one of our foreign offices
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